
- Toyota went on a tear this week, revealing several new models including the new generation RAV4, updated bZ and the new C-HR.
- Before revealing the new models, the automaker warned that tariffs threaten to increase the prices of its cars, possibly making them out of reach for American consumers.
- Toyota has a large manufacturing footprint in the U.S., but still relies on imports from Japan, Canada and Mexico to meet its U.S. demand and keep prices in check.