Tottenham have bought a stake in a UK start-up technology business to launch Grow Football, an innovative new football training app.
Spurs have bought the stake in LV8 Sport after being impressed by the app which contains training drills and skills tests designed with help from the Premier League club's academy coaches. The app has already been trialled at Tottenham's Hotspur Way training complex in Enfield and has been well received by Spurs' academy players, who have been involved in demonstrating challenges on the app.
It's not just the academy as Son Heung-min has already featured in promotional material for the app with more first team stars from the club expected to become involved.
READ MORE: When Cristian Romero broke Tottenham's stadium, Richarlison injury and Conte's familiar warning
With unique movement tracking technology, Grow Football uses a smart phone's camera feed to enable players of all abilities to film themselves taking part in the drills and competitions and their scores can then be uploaded to local, national and global leaderboards, as well as being able to share in private friendship groups within the app or on social media.
"Our academy players and coaches have worked closely with the team at Grow Football throughout the app's development," said Spurs' academy manager Dean Rastrick. "We look forward to being part of this journey and offering our knowledge and experience to help it become an app that can genuinely enhance the way people around the world train and play. That commitment and belief in this app has only been strengthened by the club becoming shareholders in Grow Football."
LV8 Sport Chief Executive Francis Jago added: "Tottenham Hotspur's track record of developing players is among the best out there, which is why the club’s expertise and input has been, and will continue to be, so invaluable to us in developing Grow Football. Spurs’ credentials in embracing innovative ideas on and off the pitch is well known and the fact they have supported our work on this app speaks volumes.
"With the help of the team at Imperial College London, we have created unique technology through a phone’s camera that means the app can be used by anyone, anywhere. The straightforward functionality of the app means all you need is a ball and a phone. Our core aims are to make football fun and to help players of all ages improve their game. We believe Grow Football will not only change the way aspiring footballers and teams train but also get even more people active and into football."
During the partnership, Spurs will also be working with Grow Football to deliver activities for fans around home matchdays and through their One Hotspur Membership programme. The app is available to download on the App Store, with the first six months free and £2.49 a month thereafter. To find out more about Grow Football, visit here.
READ NEXT:
Every word Harry Kane said on Bayern Munich links, Conte, Haaland and if he has injury fears
Hojbjerg shouting at Son, Doherty change and Conte and Levy's Italy trip for Gian Piero Ventrone
- Antonio Conte's contract situation with Tottenham explained and how it affects Juventus links
Fabio Paratici appoints ex-Real Madrid scout as Spurs' new-look backroom structure takes shape
- Why Gian Piero Ventrone was adored by Antonio Conte and Tottenham stars despite tough sessions
