Tom Brady had plenty to discuss during Sunday's Buffalo Bills-Los Angeles Chargers game, but his wrist also attracted attention as the former NFL quarterback worked as a FOX analyst.
Brady was alongside Kevin Burkhardt for the Week 3 clash at Highmark Stadium, where Buffalo overcame an early deficit to beat the Chargers 24-16. The result moved the Bills to 3-0, while Los Angeles fell to 0-3.
Brady also made headlines during the broadcast after criticising Justin Herbert's costly fourth-quarter interception. With the Chargers leading 13-10, Herbert attempted a deep throw towards Marquez Valdes-Scantling despite a safety positioned in the middle of the field. Bills defensive back C.J. Gardner-Johnson intercepted the pass at the goal line and returned it to the Buffalo 42-yard line.
'There's a safety in the middle of the field,' Brady said. 'Poor awareness, poor decision. Throws him a meatball sub.' Buffalo subsequently drove for the go-ahead touchdown as Josh Allen scored on a quarterback sneak. Herbert finished with 226 passing yards, one touchdown and one interception from 20 completions on 34 attempts.
Rainbow Audemars Piguet Catches Attention
While Brady was analysing the game, cameras repeatedly showed an extravagant watch on his wrist. The seven-time Super Bowl champion wore a rainbow-coloured Audemars Piguet Royal Oak featuring coloured baguette gemstones around the bezel and a hammered 18-karat white gold bracelet. Page Six reported that the timepiece is valued at approximately $485,000 (£362,000).
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Brady subsequently appeared to draw further attention to the watch by sharing a close-up photograph on his Instagram Story. He added the caption 'Let's goooo'. The timepiece is reportedly among the rarer pieces in Brady's collection, and reports have also linked him to another version of the Royal Oak featuring a rose-gold case.
The watch is part of a wider collection that has repeatedly attracted attention during Brady's public appearances. In 2025, he wore a Jacob & Co Yellow Sapphire Caviar Tourbillon reportedly valued at $740,000 (£552,000) during his first Super Bowl broadcast for FOX.
Brady's Passion for Watches Continues
Brady has previously spoken about his enthusiasm for collecting luxury watches. In a 2022 interview with Esquire, he explained how the hobby began during his early NFL career and described watches as an expression of personal style.
'I think you can start with your watch or you can end with your watch. That's the cool part about it,' Brady said. He also described watch collecting as a 'rabbit hole' and said he had bought his first two watches about 20 years earlier.
Brady's connection to the industry extends beyond collecting. He has served as a brand ambassador for Swiss watchmaker IWC Schaffhausen and has regularly incorporated luxury timepieces into his public appearances.
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Despite the attention surrounding his latest accessory, Brady's own social media post after Sunday's game focused on his broadcasting colleagues. 'There's nothing I love more than going to work with my man, and the best in the business, @kevburkhardt and the entire @nflonfox crew,' Brady wrote.
For the former NFL superstar, Sunday's appearance provided another reminder that his post-playing career continues to attract attention both inside and outside the broadcast booth.
