Pinterest is rolling out new tools that let users control how much AI-generated content appears in their feeds. The update, live now on the Pinterest website and Android app and coming soon to iOS, arrives after growing complaints about “AI slop” flooding the platform.
Users can now limit the use of generative AI pictures in specific categories by going to Settings and then Refine your recommendations. Beauty, art, fashion, and home décor are among the industries most impacted by AI content. Pinterest plans to expand the list depending on user feedback.
Along with the new options, the company is making its GenAI labels easier to identify. These labels indicate whether a Pin was made or updated by AI, allowing users to discern between synthetic and true pictures.
