Tinder, Bumble, and Hinge have turned into a ‘wasteland’ for Gen Z and millennials—and now many are breaking up with dating apps for good

Cheerful friends putting on make-up at home. (Credit: Klaus Vedfelt—Getty Images)

Bumble executives didn’t know how much its turnaround ad campaign would sting Gen Z and millennials. 

The dating app faced major backlash this week after running billboard ads targeted toward women with anti-celibacy messages including “you know full well a vow of celibacy is not the answer.”