Whatever the weather, we're always keen to make sure our skin has everything it needs for the season.
And during the summer, it's important that we tailor our routines for sun-drenched skin and that's where TikTok comes in handy.
TikTok is known for being the go-to hub for everything and beauty hacks, along with new product alerts continue to dominate the searches.
Boasting well over 3 million views to date, gen-z skincare brand Skin Proud has developed a cult-following of its own, for its Frozen Over cryotherapy gel moisturiser.
The viral favourite retails for £16.95 from ASOS and is being dubbed 'ideal for summer' thanks to its innovative cooling properties that hydrate, calm and soften skin like no other.
Frozen Over is not only vegan, but cruelty free too.
The gel is infused with anti-inflammatory aloe vera extract to calm, soften and hydrate skin, whilst hyaluronic acid provides intense hydration for a plump feel.
It can be used at room temperature as a gel, for an instant burst of moisture, or popped in the freezer for around three hours for an icy, soothing saviour to combat tired and puffy skin concerns.
And for anyone suffering with hyperpigmentation, lemon extract works to brighten and treat any uneven tones.
So it's not hard to see why so many people love it, this hard working moisturiser quite literally has it all.
Cooling beauty buys are a must-have to keep skin fresh and hydrated and is the perfect instant pick me up, especially if you didn't get as much beauty sleep as needed.
And even more reason to love the brand, Skin Proud uses eco-friendly Soy Ink, FSC and the outer packaging for all products is also 100% recyclable
What's not to love? Head over to ASOS to shop Frozen Over now.
