Scroll through online seed listings long enough and you’re almost guaranteed to encounter something that makes an ordinary garden look boring: electric-blue strawberries, rainbow roses, purple watermelons, or another spectacular plant you’ve never seen at a nursery. Photos of so-called blue strawberry seeds are especially convincing because the fruit often looks just realistic enough to make gardeners wonder whether breeders have created something extraordinary. There is just one problem: legitimate strawberry research documents colors ranging from white and pale pink through traditional red and deep burgundy, but not the vivid blueberry-blue fruit shown in many online listings. Scientists have spent years identifying the genes and pigments responsible for strawberry color, giving gardeners a surprisingly good way to fact-check these offers. Before spending a few dollars on a packet of “rare” seeds, here’s what strawberry genetics tells us about what will actually grow.