Pop-up shops are pretty popular these days. Take Tory Burch. The brand just went on a pop-up tour with Nordstrom. Late last year, the retailer welcomed Coperni. SPANX took things on the road with events in New York City, Miami and Washington, D.C. Even Swedish influencer Matilda Djerf popped up in order to sell the products needed to create her famous tresses. Now it's Thom Browne's turn.
The suit-loving designer just set up shop at Saks' West Coast flagship store in Beverly Hills and it isn't just the clothes getting all of the attention. Browne really went to town decorating his new space. There are several special installations. Like a garden that calls to mind the designer's Spring 2020 runway show. Then there's the display showcasing looks from the recent Fall 2024 offering. There's even logo furniture. So you can really immerse yourself in his world while shopping for his products.
