Every year, the British public eagerly awaits the release of the iconic John Lewis Christmas advert. Whether it's an excitable dog bouncing on a trampoline, an alien landing and looking for a friend, or a lonely old man on the moon (still crying over that one), the fact remains that they've become an important part of the festive season - and it often signifies that's it's finally appropriate to get the Christmas playlist on.
Over the years, the John Lewis Christmas adverts have covered a lot of ground. Some have been playful, others tear-jerking, and, occasionally, they're a little unexpected. And while we all love an animation and a cheeky Venus flytrap, the ads are undoubtedly at their best when they're simple and stripped-back - like the sweet skateboarding dad, or the little boy waiting to give his parents a present.
