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Kirsty McCormack & Sonia Sharma

This Morning viewers accuse ITV show of being 'tone deaf' after seeing Alison Hammond in Dubai

Alison Hammond Dubai Luxury

Viewers of This Morning were left unimpressed after seeing Alison Hammond in Dubai on Wednesday's show.

Hosts Holly Willoughby and Phillip Schofield introduced the pre-recorded segment as Alison in Arabia. The clip showed the mother-of-one living the high life in sunny Dubai as she swam in an infinity pool and promoted the popular holiday destination.

However, viewers tuning in at home felt that the segment wasn't fitting - especially as money saving expert Martin Lewis had just featured on the ITV show to help people with their financial woes, reports The Mirror.

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