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Digital Camera World
Digital Camera World
Kim Bunermann

This compact camera split opinions as the "worst" and "most nostalgic fun" model – now it wins a major design award

Fujifilm X Half camera held in a hand.

The iF Design Award remains one of the most prestigious international design competitions – and the Fujifilm X Half (also known as the X-HF1) has taken top honors. It's a camera that has sparked plenty of debate – often divisive, but undeniably one of the most talked-about compact cameras of the past year.

When the X Half was announced in May 2025, it immediately caught the attention of photographers and enthusiasts alike. Largely thanks to its digital half-frame film camera concept and playful, nostalgic approach to photography.

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