Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Guardian - UK
The Guardian - UK
Entertainment
Katie Hawthorne

‘There’s no time left for growth’: why BTS have paused their career at its height

BTS at the 2022 Grammy awards.
BTS at the 2022 Grammy awards. Photograph: Angela Weiss/AFP/Getty Images

When South Korean pop megastars BTS announced that they will be focusing on their solo careers, they did so with very careful words. “It’s not that we’re disbanding! We’re just living apart for a while,” clarified Suga, halfway through the emotional, hour-long conversation, released on YouTube on Tuesday. “I hope you see that it’s a healthy plan,” added J-Hope, seriously. “It’s something that we all need.”

Little wonder that BTS – also known as Bangtan Sonyeondan, or Bulletproof Boy Scouts in Korean – were nervous to reveal their next steps. Since their announcement, it has been reported that shares in the group’s agency lost as much as $1.7bn (£1.4bn) in market value. And more than that, they have the emotions of their deeply passionate global fanbase, BTS Army, to contend with – as well as the weight of a nation’s expectations on their shoulders.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.