New research has revealed the 10 toys that parents believe are most likely to stand the test of time
At the top of the list was Lego, board games and puzzles, while Barbies and the Rubik’s Cube were also believed to be among the most timeless. The research comes ahead of a Christmas in which parents say they plan to reduce spending due to the cost of living crisis - but not on kid’s presents.
Many parents are also opting to get their children money or a memorable experience for Christmas rather than more toys or "tat".
