We’ve read the stories about private jets ferrying families from one college campus to another. One of our competitors has reportedly offered a $300,000, four-day tour per student-and-parent pair, taking seven such pairs to seven universities as part of what it calls the “Elevation Experience.” The itinerary promises a Gulfstream G650, private tarmac pickups, chauffeured cars, Four Seasons hotels, VIP concierge service, curated dining, and even apparently designer luggage. The company describes the exclusive experience as providing families with a “strategic edge” in college admissions.
Read that description and one can’t help but ask: Who, exactly, is this for?
