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Digital Camera World
Digital Camera World
Kalum Carter

"The response has been very positive, enormously positive" – Sigma CEO Kazuto Yamaki discusses groundbreaking new cine lenses

Sigma.

In recent years, Sigma has become one of the most interesting and formidable manufacturers in the cine lens space. In a recent interview on the Sigma America YouTube channel, CEO Kazuto Yamaki sat down to discuss the company's bold new moves – including the launch of the Aizu Cine Prime series and a slick rebranding that reflects a more creative future.

The Aizu Prime line is a new family of cine lenses, 12 in total, ranging from 18mm to 125mm. They are being hailed as the world’s first set of T1.3 cinema primes designed specifically for large-format cinema cameras. Each lens offers a silky, natural rendering with a fast T1.3 aperture, delivering beautifully soft out-of-focus areas and strong low-light performance.

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