New research has found that nearly 50 per cent of Scots don't know a vital bowel cancer sign that could lead to an early diagnosis of the deadly disease.
As Bowel Cancer Awareness month starts today, April 1, charity Bowel Cancer UK is partnering up with BBC to spread awareness through their campaign helping people to #KnowTheHigh5 symptoms. ISD Scotland reports that around 1,600 Scots die of the disease each year.
Of the five 'red flag' symptoms, the least known is blood in poo, as 40 percent of participants couldn't name it. What's worrying is that findings show that people are reluctant to report this to medical professionals due to embarrassment.
