
Ed Sheeran has spoken out about his role in helping to design the Ipswich Town third kit for 2024/25 and the relationship that the shirt has with his music.
The folk-pop superstar acquired a minority stake of 1.4 per cent in August 2024, coinciding with the club's return to the Premier League. This season is the third that Sheeran's +–=÷x Tour has sponsored the Suffolk outfit – and Sheeran was even involved with the design of the shock-pink change strip that the Tractor Boys have donned in the top flight.