When Kylie Jenner stepped out during Paris Fashion Week in January with a large lion's head fastened to a strapless black gown, she launched a thousand TikToks.
While Maison Schiaparelli is no stranger to incorporating shock factor into their runways, Jenner wearing the gown — which also appeared in their catwalk presentation — was the fashion house's dramatic re-entry into the world after a period of relative stasis, when it was essentially a 'sleeping beauty' brand.