Prime Day deals on the latest Apple tech are few and far between, so we were pleasantly surprised to see the recently launched iPhone 16e discounted by more than £100 in the annual sale. Apple's “budget” handset has just crashed to its lowest-ever price of £494.
The iPhone 16e was one of the most anticipated releases of the year, finally bridging the gap between Apple’s entry-level iPhone SE and its flagship devices. While its £599 launch price put it in a tricky spot against some impressive Android rivals, this Prime Day discount makes it one of the best-value iPhones on the market.
