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The Guardian - UK
The Guardian - UK
Entertainment
Gwilym Mumford

The Guide #189: Your new celebrity best friend? It’s just a deepfake trying to con you

419636,Scam InterceptorsScam Interceptors,Mark Lewis, Rav Wilding, Nick Stapleton, Harleen Nottay,BBC Studios,Odin Gilles
If your name’s not on the list … TV’s Scam Interceptors. Photograph: Odin Gilles/BBC Studios

This week’s newsletter is written by Nick Stapleton and Mark Lewis, presenter and producer respectively on BBC’s Scam Interceptors. If you haven’t seen Scam Interceptors, it’s a very entertaining factual series in which Nick and his team of ethical hackers attempt to disrupt scamming attacks on the public as they happen. In the show’s fourth series, now airing daytime on BBC One, one of the scams disrupted involves a worryingly convincing Reese Witherspoon deepfake. So we thought we’d ask Nick and Mark to tell us all about their brush with (fake) celebrity, and share some pointers on how to spot a deepfake before it convinces you to empty your bank account. – Gwilym

Ever wanted to have a deep and meaningful with your favourite Hollywood celebrity? Go on. Who is it? Pedro Pascal? Aubrey Plaza? Jeff Bridges (Nick). Beyoncé (Mark). Well, we’ve got great news for you. Thanks to the seemingly unbothered-by-scams social media giants and the absurdly rapid growth of free-to-use generative AI, you can. The only downside is that they will probably be a version of that celebrity being controlled by a scammer who wants to extort money from you.

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