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The Guardian - UK
The Guardian - UK
Business
GNM press office

The Guardian unveils new mobile app and major homepage redesign

Guardian Media Group Guardian News Media
Composite image of the new look Guardian app
The new look Guardian app Photograph: The Guardian

The Guardian has today (Wednesday 7 May) relaunched its mobile app and introduced a new homepage design to offer a more engaging, personalised, and seamless experience for readers.

The Guardian app is a premium product with 1m daily active users. To serve the needs of this highly engaged audience, the app has undergone a major overhaul, adding new features and a new homepage design as part of the Guardian’s strategy to increase loyalty and engagement. App users are some of the Guardian’s most active readers, with 15 times the average web page views.

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