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Digital Camera World
Digital Camera World
Gareth Bevan

The Fujifilm GFX 100RF is a supersized version of the world's most sought-after camera

Fujifilm Fuji
Fujifilm GFX 100RF camera held in a pair of hands.

You could argue that the Fujifilm X100V kickstarted the whole compact camera revival after TikTok sent it skyrocketing in popularity to the point where it was near impossible to buy and second-hand prices became extortionate. So naturally last February’s sequel – the Fujifilm X100VI – was an absolute home-run success with Fujifilm only now just about catching up with demand.

Therefore it comes as no surprise that Fujifilm isn’t waiting around to capitalize on the feverish appetite for more compact cameras – but perhaps not with the affordable camera many expected. Instead, this time they are taking premium compact to its very limits, with the first medium format GFX compact – the Fujifilm GFX 100RF.

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