The 1970s was a transformative decade that witnessed a vibrant evolution in graphic design. As economic turmoil erupted in the wake of the oil crisis, a spirit of rebellion and non-comformity was in the air. This encouraged designers to become bolder and more experimental.
Consequently, the branding world started to see everything from clashing colours to funky typefaces, while playful iconography began appearing in some of the best 1970s logos. In our article, we've consulted industry experts to curate a definitive list that highlights the most impactful rebrands of the decade.
