It’s officially Coachella 2026 season, which means the billboards promoting this year’s stellar lineup acts are rolling in ahead of the festivities.
The California festival has tapped some of the world’s biggest musicians for its 2026 edition — including headliners Justin Bieber and Sabrina Carpenter— and some of them have joined the tradition of taking out massive ads to encourage festival-goers to attend their sets.
Placed at intervals along the 200-kilometre stretch of desert that leads into Indio, where Coachella takes place, the billboards are basically (very expensive) hype-builders for crowds of revellers as they arrive at the festival, and this year, the hype has kicked up a notch.
The festival takes place across two weekends from April 10 to April 19, so in anticipation of the festivities, here’s some of the most eye-catching artist billboards spotted en route to Coachella 2026, from Ozempic mentions to invoking the devil.
Sabrina Carpenter
Sabrina Carpenter already made waves with her innuendo-filled 2025 Coachella billboards, and this year, she doubled-down with another pun marking her return as a headliner.
“She told you she’d come again!”, the text reads alongside the singer in a sparkly dress. Only Carpenter can make a jizz joke sound cute.
Major Lazer
DJ group and modern day poets Major Lazer had this beautiful prose on their Coachella billboard: “Come shake that li’l Ozempic a** Sunday 6pm at Major Lazer.” Someone book them on Gruen, stat.
Ethel Cain
Reading less like an encouragement and more like a threat, Ethel Cain’s billboard tells revellers to “go see Ethel Cain or the devil will get you”. This is the artist who went toe-to-toe with Lana Del Rey, so I believe her.
Addison Rae
Addison Rae fronts her very own million-dollar bill for her Coachella billboard, complete with a very patriotic “United States of Addison” slogan. Depending on the exchange rate, it’s probably the most expensive ad this year. I’ll take 50.
Kali Uchis
Riffing on her name, Kali Uchis’ billboard told fans to “check you Kuchi”, which I guess doubles as an actual hygiene tip given Coachella’s desert locale.
Katseye
Turns out even the Mona Lisa is a Katseye stan, at least according to the girl group’s Louvre-worthy Coachella billboard. Jewel thieves, keep your mitts off this!
PinkPantheress
PinkPantheress kept things simple for her Coachella billboard, referencing her remix album Fancy Some More? with the ever-so-coy text, “Fancy seeing you here…”. No notes!
Justin Bieber
Justin Bieber, king of giving us nothing, gave us… well, nothing. His Coachella billboard is simply emblazoned with his album title SWAG, but for the guy who performed at the Grammys in his pyjamas, I don’t expect much more. But the colours are cute!
Those are the buzziest billboards we’ve spotted for this year’s Coachella. Those lucky enough to be attending this year could take all the billboards as advice: check your Kuchi before shaking your Ozempic a** or else the devil will get you. Sounds like a party!
Lead images: X
The post The 8 Best Artist Billboards For Coachella 2026, From Ozempic Mentions To Invoking The Devil appeared first on PEDESTRIAN.TV .
