The Superbowl is one of the most-watched events in the world with over 208m people watching it in 2022, but interest in the sport in general is growing year after year, especially outside of the United States.
Wembley has been hosting NFL games for many years now, starting back in 2007 with the New York Giants against the Miami Dolphins. Since then more games have been hosted in London, both at Wembley and Tottenham Hotspur stadium with the Green Bay Packers becoming the final team of the 32 to play in the capital in 2022.
It seems there are plans to grow the game even further in the UK, not just on the biggest stage but at a grassroots level as well. Ahead of Superbowl, the Manchester Evening News spoke to Henry Hodgson, head of NFL UK, about their future plans.