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The Guardian - UK
The Guardian - UK
Business
Sarah Butler

Tesco predicts price war before Christmas amid ‘pressure on household budgets’

A worker in a Tesco supermarket in Yorkshire
Tesco said efforts to cut the price of 6,500 items by an average 9% had worked better than predicted. Photograph: Gary Calton/The Observer

Tesco has warned of an intensifying price battle in the run-up to Christmas amid “pressure on household budgets” but upped its full-year profit expectations by £100m after it grabbed market share and drew in more shoppers by keeping a lid on inflation over the summer.

The UK’s biggest retailer said it expected to make annual profits of up to £3.1bn, up from a previous maximum of £3bn, as it said efforts to cut the price of 6,500 items by an average of 9% had worked better than it predicted.

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