Get all your news in one place.
100's of premium titles.
One app.
Start reading
Manchester Evening News
Manchester Evening News
National
Rachel Pugh

Tesco has changed its iconic logo in a historic first for the supermarket

In a historic first, supermarket giant Tesco has changed its logo. The retailer has made a major change to its iconic supermarket logo, and shoppers will be able to spot the change on thousands of stores, delivery vans and billboards across the UK.

The change has been made ahead of Easter. For 2023, Easter will fall on Sunday April 9.

Tesco says it has given its iconic logo its first dedicated Easter makeover, introducing a temporary twist that will see a cracked egg design added to the Tesco ‘O’ in thousands of places across stores, delivery vans, billboards, social media posts, in-store signage, digital advertising, and TV adverts from today (20th March).

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.