For Jessi Rodríguez, Roberto Hernández, and Arana Lemus, TU Conexión is more than a new weekly entertainment show. It is a vote of confidence from TelevisaUnivision in a younger generation of hosts ready to shape how the company speaks to its audience.
"There won't be a teleprompter like there is on television, because it is a little more unscripted, more like a podcast," Despierta América's Rodríguez said. "It has that YouTube feeling. It's a fusion of all the things we like: television, radio, podcasts, and social media."