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Axios

Technology

Tech's giants rush to put generative AI to work

ChatGPT Google Apple Meta Amazon Microsoft

The explosion of interest in ChatGPT and generative AI has tech giants scrambling to rethink and rewrite their product plans to capitalize on the trend.

What's happening: Every major tech company has been investing in AI for years, but the overnight ChatGPT craze that kicked off at the end of 2022 has given the industry a ravenous appetite for one specific flavor of AI — generative programs that produce text, images and other content in response to user prompts.

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