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T3
T3
Technology
Sam Cross

TAG Heuer returns to Formula 1 as official timekeeper

TAG Heuer x Formula 1.
Quick Summary

TAG Heuer has been announced as the official timekeeper for the 2025 Formula 1 season.

The brand has a long history with the sport, and returns to replace the outgoing Rolex sponsorship.

If you're a fan of Formula 1, 2025 is set to be a landmark season. After more than a decade behind the wheel of the silver arrow Mercedes, fan favourite Lewis Hamilton will sit in the cockpit of a Ferrari for the new year.

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