Supermarkets across the UK have been slammed over recent price rises with one shopper having walked out in "disgust".
All the major grocers have upped their prices due to the cost of living crisis meaning customers are all paying more in stores.
All in all, food inflation jumped to 13.3% in December, up from 12.4% in November, according to the British Retail Consortium.
One dad said he was so shocked at the increase of prices in his recent visit to Asda, that he walked out the store, reports Manchester Evening News.
He shared his dismay on social media, describing some of the prices in Asda as "ridiculous" after noticing that some of the prices shot up for some items by more than 70p.
He said: "Absolutely disgusted with prices in Asda... So much so that we've walked out.
"With Asda's own chips only 20p cheaper than branded ones, the dog food we normally buy had gone up 70p overnight, nearly all their beers and lagers have gone up 80p."
While another wrote on Twitter: "@asda What’s happening with these prices. Your beans in the red tin used to be £1 for 4, now they are £1.60.
"That’s a massive price hike !! 60% price increase is absolutely disgusting."
And several people commented how they also noticed that prices had shot up between "between 10p and 50p" in all supermarkets.
Morrisons been under fire more than others for upping the prices on a lot of its basics, like bread, butter and milk.
Commenting on Morrisons price hike, one person wrote: "Our local Morrisons has increased the price of own-brand wine gums from £0.75 to £1.25 (67% increase) and flavoured water from £1.75 to £2.50 (43%) - are they profiteering!?"
And another said: "@Morrisons Can you advise why the huge price hike of your mini BBQ ribs to £4.39 which is the same price as the much larger pack? They used to be under £3."
Meanwhile, Tesco shoppers have written: "I wish the #tesco express near me would stop putting the prices up on things I buy a few times a week. 20p price increase the next week."
A second person wrote on Twitter: "@Tesco Is it really necessary to increase the price of the same products every week!
"Also a large number of cheaper products have disappeared from sale in express stores yet you have expensive items that nobody wants..."
While Sainsbury's customers have also been left angry about their food price increases.
One shopper said: "How cheeky of Sainsbury’s to deliberately pick and choose products that are more expensive at Aldi, then increase their price and call it “price matched to Aldi” daylight robbery!"
And another person compared other supermarket prices with that of Sainsbury's, saying: "I quickly popped into my local @sainsburys and they're being sneaky - not only do Sainsbury's put up the price of stuffed olives from £2.10 to £2.65 (an increase of 26%), they also reduce the quantity size from 907g to 800g (reduction of 12%)."
Despite complaints about both Morrisons and Asda, recent research from Which? shows that other supermarkets have had bigger price hikes over the last year - with budget retailers Lidl and Aldi both up by more than 20% compared with Asda's 15.4% and Morrisons' 12.9%.
An Asda spokesperson said: “We’re working hard to keep prices in check for customers and remain the lowest-priced major supermarket – a position recognised by Which? in their regular monthly basket comparison which has named Asda as the cheapest supermarket for a big shop every month for the last three years.”
A Morrisons spokesperson said: "We continue to work hard to keep prices down for our customers while maintaining high standards and availability in all our stores.
"We have recently introduced three significant price cutting initiatives to help our customers through this unprecedented period of inflation.
"We are also investing in our My Morrisons app offering shoppers exclusive deals and have introduced an online shopping hub called 'More Ways To Save', which helps customers identify savings across a number of categories."
Andrew Opie, Director of Food & Sustainability at the British Retail Consortium, told The Mirror: “Retailers know how much pressure household budgets are under and are doing everything they can to limit inflation across all their products. The global price of many food commodities has risen, along with energy costs, supply chain costs and tax rises, leading to higher prices for many staples."
“Despite these challenges, retailers are determined to support their consumers with the cost of living, such as by expanding value ranges, keeping the price of essentials down, and introducing discounts for vulnerable groups."
Tesco and Sainsbury's have been contacted by The Mirror for a comment.
