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Wales Online
Wales Online
National
Stephen Pitts

Supermarket own-brand coffee can save money without sacrificing taste, says Which?

Switching to supermarket own-brand coffee can help people save money without sacrificing their craving for the beverage, a report has concluded. Consumer champion Which? says that if saving money is at the top of your list of resolutions, kicking your daily takeaway coffee habit or switching to a cheaper supermarket brand is a great way to cut down on outgoings.

Which? says that it is not necessary for coffee addicts to go straight to the instant coffee aisle because ground coffee can help you get close to the taste of your favourite coffee shop from your own kitchen. It says all you need is a French press or cafetiere, which you can pick up from around £5, and the inside track on the best supermarket ground coffees.

Which?'s testers tried 12 Italian-style ground coffees, including brands such as Taylors of Harrogate, Illy and Lavazza as well as supermarket offerings from Aldi, Tesco, Lidl and M&S among others. It said it uncovered some "top" supermarket options, including cheap and cheerful coffees from Asda and Lidl.

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