Maybe it’s only right that the build-up to a Super Bowl taking place a day before Valentine’s Day has been littered with so many love letters. To many, America’s showpiece event returning to Los Angeles is a reunion of the heart.
It was in this city on 15 January 1967 that the first AFL-NFL World Championship Game was held between the Kansas City Chiefs and the Green Bay Packers. We can call it Super Bowl I now, even if it wasn’t then. Those transfixed on the events of the Los Angeles Memorial Coliseum were not to know the global phenomenon this specific game would become. But the marketing, gravitas and emotion of that moment has been enhanced to the nth degree ahead of an overdue reconciliation for number 56 on Sunday with a place that had seemingly moved on.
