“She’s come dressed as a giant tennis ball” was one fan’s verdict on Jelena Ostapenko’s neon yellow ensemble as the Latvian number one took to the court at Flushing Meadows. “It’s giving strong highlighter energy” was another illustrative comment on social media. But Ostapenko has not been the only luminous presence at this year’s US Open, with neon yellows and fluorescent limes dominating.
In her drama-filled opening match, home favourite Coco Gauff was resplendent in her own neon yellow-green two piece, custom-made by New Balance. The Ukrainian Marta Kostyuk was a blinding vision in her dress (and matching hi-vis shoes) by Wilson, the Chicago-based sports equipment and apparel brand she signed a head-to-toe deal with earlier this year.
