Nike’s lawsuit against StockX has escalated far beyond its initial issue over the intellectual property rights of sneaker NFTs. The sneaker giant has since accused StockX of selling counterfeit Nike sneakers, prompting the reselling platform to hit back.
In response to Nike’s claims, StockX defended its anti-counterfeiting measures, even noting that Nike itself had previously praised the company. A previous statement from StockX called Nike’s claims “baseless,” adding that “[Nike’s] own brand protection team has communicated confidence in our authentication program, and that hundreds of Nike employees — including current senior executives — use StockX to buy and sell products.” The sneaker brand has also “sought to collaborate” with StockX, according to an updated statement.
