Spotify has unveiled a bold new feature designed to turn listening into a social experience. The update, called Messages, lets users chat, share songs, podcasts, and audiobooks, and even react with emojis — all without leaving the app.
Launched on Tuesday, the feature is rolling out to Free and Premium users aged 16 and above in select markets. With Messages, Spotify is taking direct aim at rivals like WhatsApp and Instagram by keeping conversations about music inside its own ecosystem.
