Spotify has finally done what it should have done years ago, launching a new initiative that will give listeners more transparency regarding whether artists are AI-generated.
It’s called an AI Persona Badge and will go live from mid-September. The platform has also said they are reviewing profiles that appear to “represent photorealistic AI-generated identities.” They will apparently begin that process with artists that meet a certain audience threshold. Those that appear to be AI-generated will be notified and afforded the opportunity to self-disclose or appeal.