“Sound and scent are electric when they move together"

Two women smiling with a brick wall covered in artwork behind them.

We're hearing more and more about sonic and scent branding these days, and agency DLMDD is at the forefront of that, including its offering Scent by DLMDD.

The agency of "advertising-wired musicians" has just announced the appointment of Hannah Crawford (ex-MassiveMusic, above right) and Francesca Briginshaw (ex-Pitch&Sync, above left) as joint commercial directors.