Krispy Kreme is bringing joy to doughnut lovers by giving them the chance to snap up last-minute boxes of doughnuts for free. For the first time ever, in the final minute before shops close for the day, treat-seekers will be able to pick up a fresh and free, last-minute box of four doughnuts, to make room for the next batch of freshly made doughnuts.
To be in with the chance to pick up a last-minute box of doughnuts, shoppers must arrive one minute prior to the shop’s closing time and let a Krispy Kremer know that they’re here for the “Last Minute Box Offer”.
The offer is available at participating Krispy Kreme shops from March 6 to 12. Emma Colquhoun, Chief Marketing Officer UK & Ireland at Krispy Kreme said: "At Krispy Kreme, we take pride in handcrafting our doughnuts fresh every single day for our customers. Whether that’s adding sprinkles, or drizzling chocolate, there’s always a Krispy Kremer on hand to ensure that each doughnut is hand-crafted to perfection.
"We are committed to having a positive role in tackling food waste, and are already working in partnership with ‘Too Good To Go’, the world’s largest surplus food platform, to reduce food waste. In addition from March 6 to 12, customers can pick up a box of free doughnuts at the end of each day. We’re thrilled that we’re able to offer another way to reduce waste, while also helping customers save money and spread joy.”
