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The Conversation
The Conversation
Barbara Mintzes, Professor in Pharmaceutical Policy, School of Pharmacy and Charles Perkins Centre, University of Sydney

Should drug companies be allowed to run ‘awareness’ ads for conditions their drugs treat? We asked 5 experts

New Zealand Australia the National Health and Medical Research Council The United States
Anna Shvets/Pexels

Unlike in the United States and New Zealand, it’s illegal in Australia to advertise prescription medicines directly to the public.

The main idea is to avoid demand for a drug that may not be appropriate, but which doctors may feel under pressure to prescribe.

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