You may or may not be aware a new Sonic game came out last year. Sonic Rumble Party is a free, Fall Guys-esque experience, and you'd be forgiven for having missed it since the reception wasn't great. The returns haven't been, either, and Sega's rolling back its free-to-play plans in lieu of this and other releases underperforming.
The company says as much in the financial report for the fiscal year 2026. According to the presentation, "new F2P titles struggled in FY2026/3" – specifically, Sonic Rumble Party had a "weak performance" in the third quarter. Reports around the launch of the Sonic the Hedgehog spin-off in November had revenue for the first ten days at apparently below $250,000, a lackluster start that apparently didn't recover much in the months after.
