Fragrances possess strong associative properties. They can transport us to distant memories, create nostalgia, sooth our nerves, and even energise us for the day ahead. Research has shown that lavender has calming and soothing properties, peppermint is fresh, invigorating, and helps improve mental clarity, while citrus scents such as lemon, orange and grapefruit reduce feelings of fatigue and increase alertness. Berlin-based scent designer Maurice Joosten, who focuses on “scent architecture”, says, “Whatever you experience has incredible impact on your well-being, your emotions.”
Here’s a round-up of brands that can keep your home fragrant and festive.