Plenty of TVs offer eye-popping picture quality, and even more are affordably priced. But your budget and a TV's performance should only part of the equation when shopping for a TV, because for the next several years, you won't just have a new screen, you'll have an entire brand's ethos at the center of your living room.
To help you choose a brand to take home, we’re tapping years of TV-testing expertise and doling out report cards to major TV brands this week. We’ve already given grades to Hisense, LG, Sony, TCL and Vizio. Today, we’re taking a closer look at the Samsung TV experience in 2026.