Pregnant Sam Faiers looked stunning as she cradled her baby bump while launching her new skincare brand.
The former TOWIE star wrapped up warm in a grey and black tiger print coat which she paired with a long black knit dress along with leather knee high boots.
She went for her usual full glam makeup with her hair swept back into a chic bun.
The 31 year old attended an event to celebrate the launch of her new skincare brand, Revive Collagen.
Sam posed outside of the Coven Garden Boots store for a collection of photos.
She launched her new brand at more than 1000 Boots stores across the country.
Sam spent two years developing the products which contains 8,500mg of high quality marine collagen.
The ingredients are meant to help fight the signs of ageing, improve elasticity and give skin a firmer and more supple appearance.
Collagen is a protein which makes up 25-30 per cent of the proteins in the human body and one of the main functions is to maintain skin health.
Sam is currently pregnant with her third child with her partner Paul.
She recently announced the happy news via her Instagram page where she also said this time they aren't finding out the gender of the baby.
But she did mention she will be welcoming a spring baby but no specific due date was revealed.
The star is already mum to son Paul, six, and daughter Rosie, four.
She shared a cute black and white photo of her two children kissing her bump along with Paul stood behind with his arms around her.
Alongside the sweet snap Sam wrote: "Soon to be a family of 5. We have a spring baby on the way.
"We’re so happy and feeling blessed ps keeping this little one a surprise."
Friends and fans rushed to the comments to congratulate the pair on their growing family.
One person wrote: "Oh Sam I had a feeling!!! I am so happy for you."
As a second said: "Awww congratulations to you all xxx," while another added: "Awwww amazing news, congratulations to you all."
Another commented: "How did I miss this the best news! Congratulations beautiful."
Paul and Sam got together back in 2014 after she split from long term boyfriend and fellow TOWIE star Joey Essex.
San has been honest about potentially wanting a third child, which she shared with her followers in a Q and A.
One of her fans asked: "Do you like the age gap between your kids? And would you want bigger if you had two more?"
Sam replied: "Personally I found it a little difficult in the early days as I was breastfeeding Rosie whilst Paul was still in nappies and wanting my attention a lot.
"I wouldn't change it for the world. But when we have more I think it would be maybe next year? Who knows.. @PaulKnightley."
