Sainsbury's shoppers spoke of their shock after seeing packs of fish fingers priced at a whopping £7.
One customer remarked they nearly "fell to their knees" when they saw the cost in a Sainsbury's store. This comes after food prices have been rising in all supermarkets over the past few months.
Lurpak butter has been a particular point of conversation recently, with prices for a single packet reaching as much as £7 a tub. Now fish fingers have become a matter for discussion. One shopper took to Twitter after spotting a packet of Birds Eye 30 Cod Fish Fingers (total 840g) marked at £7 at the supermarket.