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Fortune
Fortune
Prarthana Prakash

Rolex is the most targeted brand in the $1.3 billion surge of watch thefts

a row of three watches in gold and silver (Credit: Justin Sullivan—Getty Images)

Watch owners have been warned to keep a vigilant eye on their prized timepieces after becoming a major target for organized criminals.

More than £1 billion ($1.3 billion) worth of watches have been reported stolen or missing in 2022, following a surge in watch thefts last year. 

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