In Rajasthan, the Congress campaign revolved around Chief Minister Ashok Gehlot and he was understood to be the party’s CM face. On the other hand, the BJP did not project any leader as its CM face and its campaign was centred on Prime Minister Narendra Modi. Thus, it became a Modi vs. Gehlot contest in the State.
How crucial was the leadership factor in determining voter choice in Rajasthan? When asked who their preferred choice was for Chief Minister, Mr. Gehlot had the support of close to three of every 10 (28%) of the respondents — not a very impressive number for a sitting CM aiming to retain his post.
