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Broadcasting & Cable
Broadcasting & Cable
Business
Daniel Frankel

Roku Only Paying $10 Million a Season for MLB 'Sunday Leadoff' Rights, Report Claims

MLB Sunday Leadoff on Roku.

After securing a groundbreaking deal that brings live major-league American sports to free ad-supported streaming, details regarding Roku's acquisition of Major League Baseball's Sunday Leadoff games package have begun to emerge.

According to The Athletic, Roku is only paying $10 million a season to stream the 18-game package on the Roku Channel.

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