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The Independent UK
The Independent UK
National
Tom Murphy

Ro CEO charts growth past sexual health roots to obesity and beyond

ASSOCIATED PRESS

Ro built its name online by offering discreet help for problems like erectile dysfunction. Now it wants to tackle an issue many people are talking about: obesity.

The care provider formerly known as Roman launched its “body program” earlier this year. The subscription service aims to guide customers through weight loss with help from doctors, nurses and the latest obesity treatments. It's a popular topic, with Ro competitor Hims & Hers planning a similar program.

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