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Louder
Louder
Entertainment
Fraser Lewry

"Rice Krispies for you and you and you!" That time the Rolling Stones were paid £400 to record a jingle for Kellogg's Rice Krispies

The Rolling Stones in 1964, plus a packet of Corn Flakes and a screengrab from the Kellogg's ad fearuring a man grimacing as he listens to music.

On July 4, 1964, the Rolling Stones appeared on Juke Box Jury, the BBC panel show in which showbiz professionals were asked to review pop singles. No footage of this auspicious broadcast survives, but the establishment didn't take too kindly to the appearance, with tabloid newspaper The Daily Sketch accusing the band of being  "gum-chewing, ill-mannered, ill-humoured, illiberal and illogical jurors."

The Stones would have the last laugh, of course. They're still filling stadiums, while the Sketch struggled for the rest of the 60s before suffering the ultimate journalistic humiliation in 1971 when they were merged with The Daily Mail. 

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